The Physics of Marketing – Snell’s Law

Snellius

Willebrord Snellius saw the light.  Well actually he saw the light do funny things, and then went on to describe why it was so.  The output was Snell’s Law, which describes how light travels at different speeds through different substances.  Ever wonder why that drinking straw looks different in the glass of water than it does above the glass –   Snell’s Law.  How about why on hot summer day there appear to be puddles …read more

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Google Flu Trends

Following the Flu

I saw this story last week, and meant to put up a post about it, but alas it was lost in the shuffle.  Having sorted through said shuffle this morning, I thought I would go ahead and put up a brief “better late than never” post anyhow. Google.org has now added the ability to track search patterns on the Flu.  This is extremely useful, as in the internet enabled age in which we live, many …read more

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Proof That It’s Christmas Time

great-lakes-brewing-company-cleveland-ohio

Christmas comes early this year.  How do I know that?  Why would I make such a claim Pre-Thanksgiving and Pre-OSU v. Michigan?  Well, on today’s trip to the Dorothy Lane Market I discovered proof that the holidays are here – Great Lakes Brewing Company’s Christmas Ale. This is one of the most delicious beers I have had the pleasure of enjoying, and it only comes out at Christmas time.  For those of you out there …read more

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LinkedIn Offering Cool New Tools

LinkedIn is a great tool for research, networking, and keeping tabs on professionals you know.  Some recent additions to the platform have made it even better – applications and company information.  These new features have been out for a couple weeks now, and they are very easy to utilize and can deliver some great results. Applications – From placing an Amazon.com list of book you have read to placing a widget featuring your latest blog …read more

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Can I Get Your e-Autograph?

Sign The Epilepsy Petition

Your autograph can help people with epilepsy.  The Epilepsy Foundation is circulating an online petition  with the purpose of increasing awareness and encouraging lawmakers to support research and legislation that can improve the lives of those with epilepsy. By simply taking 30 seconds to visit the epilepsy foundation website and sign the online petition, you can help to make a difference. More than 3,000,000 Americans have Epilepsy, and 200,000 new cases are diagnosed annually.  As …read more

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