Archive | January, 2009

The Physics of Marketing — Bragg’s law

Born in 1890, William Lawrence Bragg was the son of a  Sir William Henry Bragg, a pro­fes­sor of sci­ence and math­e­mat­ics.  So in his work, William Lawrence Bragg was sim­ply car­ry­ing on the fam­ily busi­ness.  In 1915 the two father and son  shared a Nobel Prize for their work which involved using X-rays to analyze […]

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Uncle Rico

I saw a com­mer­cial last week for one of my favorite films, the cult clas­sic com­edy Napoleon Dyna­mite.  In addi­tion to mak­ing me laugh, the com­mer­cial set me to think­ing about Mar­ket­ing.  Specif­i­cally, I was think­ing about the les­son that can be learned from the char­ac­ter Uncle Rico. Uncle Rico, mas­ter­fully played by Jon Gries, is […]

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Ha Ha

A few weeks ago I decided to write a post about how I was going to watch less tele­vi­sion in 2009.  No sooner than I hit pub­lish, did PBS start hit­ting me with some can’t miss pro­gram­ming  in the form of the series Make Em Laugh. Let’s face it.  We all can use a good […]

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Times Are Tough

Ear­lier this week my credit card state­ment arrived in the mail.  When my wife opened it she was shocked to see that our min­i­mum pay­ment had increased dra­mat­i­cally.  Upon fur­ther inspec­tion, we noticed that the inter­est rate on the bal­ance had been nearly tripled — i.e. from very low to very high. “We paid it on […]

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The White House on the Web

While it remains to be seen just how effec­tive the new admin­is­tra­tion will be in restor­ing pros­per­ity to our land, if the White House web site is any indi­ca­tor we are headed for bet­ter days.  The site has a fresh new look and quite a bit of added func­tion­al­ity.  Check out www.whitehouse.gov. The site has […]

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Voices — Episode 9: Michelle Kaye

Michelle Kaye is a leader.  She has spent more than 20 years work­ing in Day­ton, Ohio.  She is one of the most well con­nected and highly respected Mar­ket­ing pro­fes­sion­als in the com­mu­nity. In her cur­rent posi­ti­tion as Direc­tor of Prac­tice Devel­op­ment at Bat­telle & Bat­telle, she is tasked with over­see­ing the growth of the firm.  […]

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America the Beautiful

The demo­c­ra­tic process that we have embraced for over 2 cen­turies is an amaz­ing spec­ta­cle to wit­ness.  The will­ing trans­fer of power from one group of lead­ers to another as a reflec­tion of the will of the peo­ple is uniquely Amer­i­can.  Today, for the 44th time in the his­tory of our coun­try, an indi­vid­ual chosen […]

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