thoughts, theories, observations & informationSubscribe Now

Archives for December 2010

MKTFYI: 2010 – The Year in Marketing

MKTFYI is a periodic podcast produced by Kevin Dugan and yours truly, David E. Bowman where we chat and riff on the world of marketing.  Being late December, we came up with the very original idea of looking back and reviewing marketing in the year 2010.  We even talked special guest Pete Blackshaw, CMO of […]

The World Will Always Need Story Tellers

A few weeks ago I had the pleasure of making a road trip to Athens, Ohio to present to The Ohio University Society for Professional Journalists. I spoke about the potential opportunity for journalism students to find happiness, and maybe even a steady paycheck, in the field of marketing. The presentation forced me to think […]