You Never Know

Heisenberg

You can’t be 100% cer­tain.  Werner Heisen­berg made this point in his exper­i­ments with sub­atomic par­ti­cles.  Heisen­berg stated while you can approx­i­mate both the veloc­ity and posi­tion of a par­ti­cle at a spe­cific instant in time, it is impos­si­ble to exactly mea­sure both.  The more tightly you focus in on one mea­sur­ing one aspect, the …read more

Free Puppies

Social Media Free Puppies

One thing that makes social media so attrac­tive to busi­nesses is the per­ceived price — Free.  Sure access to most social media chan­nels is free, but social media tends to be free in the same way a “Free Puppy!” is free.  The real costs come after you assume own­er­ship.  Just like the free puppy, social …read more

Drawing Attention

TheBackOfTheNapkin

They say a pic­ture is worth a thou­sand words.  If that is the case, Dan Roam’s book The Back of the Nap­kin is eas­ily worth a mil­lion.  The book is ded­i­cated to teach­ing pro­fes­sion­als to use sim­ple draw­ings to visu­al­ize prob­lems and their sub­se­quent solu­tions.  I once had a boss, Brian Mont­gomery, who was the …read more

Marketing 4Me

Marketing 4Me

A cou­ple weeks back I wrote a blog post about some­thing I called the Me3 model for mar­ket­ing.  This model was built around the idea that mar­ket­ing involves 3 broad area of con­cern — mes­sage, medium, and mea­sure­ment. In the time since, I have found it to be a very use­ful way to approach mar­ket­ing, …read more

Thank You, Thank You, Thank You, IBW

InBubbleWrap

Every so often I take time to write a blog post to thank my friends at http://inbubblewrap.com for send­ing me free books and being one of the great­est things I have ever dis­cov­ered on the inter­net.   What the heck is this InBub­bleWrap you ask?  InBub­bleWrap  is a site put together by the folks at http://800ceoread.com/ …read more

Bring Google Fiber to Dayton

Google is look­ing to con­duct an exper­i­ment where they  will pro­vide ultra high speed broad­band inter­net to a com­mu­nity in the United States.  Here in Day­ton, a group has orga­nized a cam­paign to bring this project to Day­ton.  I love the idea, and thought I would do my part to sup­port the cause.  The group, …read more

Time Change

Caribou

First — the time change is stu­pid. Can’t we just move it 1/2 hour and stop the mad­ness? And now… the rest of the story. The time change in Spring gen­er­ally makes every­one really tired for a few days — par­tic­u­larly those of us who have to wake up early. It typ­i­cally takes me about three …read more

me3

me3

I find visual mod­els to be a use­ful way to orga­nize thoughts and explain con­cepts.  I devel­oped the fol­low­ing model as a way to under­stand the needs that my com­pany addresses for our clients as well as the ser­vices we offer to address those needs.   This also helps me to edu­cate clients on the …read more

The Front Line

name

After the Super­bowl I spent an hour watch­ing the new CBS pro­gram Under­cover Boss.  The show fea­tured the CEO of the com­pany Waste Man­age­ment pos­ing as a new hire for the com­pany in numer­ous front line ser­vice jobs.  He picked up lit­ter on a hill­side, helped man­age traf­fic at a land­fill, cleaned portable toi­lets, and …read more

6 More Weeks of Winter

GroundhogThumb

It is early Feb­ru­ary, which means it is time to turn our eyes to peo­ple gath­ered round a hole in the Penn­syl­va­nia Earth…  and watch a rodent.  Yes it is Ground­hog Day.  It is always fun to see if we will have 6 more weeks of Win­ter based on the activ­i­ties of Phil.  All day, …read more