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PRSA Dayton PReSentAtion">

PRSA Dayton PReSentAtion

Today I am address­ing the Day­ton Chap­ter of The Pub­lic Rela­tions Soci­ety of Amer­ica on the topic of blog­ging, pod­cast­ing, video, and other forms of con­tent cre­ation.  With all of the hype sur­round­ing Face­book, Twit­ter, and other social net­works, it is impor­tant to remem­ber the power that these tools can deliver.   I view these […]

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MKTFYI: 2010 — The Year in Marketing">

MKTFYI: 2010 — The Year in Marketing

MKTFYI is a peri­odic pod­cast pro­duced by Kevin Dugan and yours truly, David E. Bow­man where we chat and riff on the world of mar­ket­ing.  Being late Decem­ber, we came up with the very orig­i­nal idea of look­ing back and review­ing mar­ket­ing in the year 2010.  We even talked spe­cial guest Pete Black­shaw, CMO of […]

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MKTFYI — The Pilot Episode">

MKTFYI — The Pilot Episode

About two years ago Kevin Dugan and I were talk­ing over a cup of cof­fee in Mt. Adams in Cincin­nati.  We were chat­ting about all things nerdy, mar­ket­ing hap­pen­ings, com­mu­nity events, and shar­ing other mis­cel­la­neous tid­bits of knowl­edge.  We had so much fun just talk­ing and riff­ing that day, and at the end of our […]

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Voices — Patricia Ryan Madson

Not long ago I announced that I was going to spend a lot of time read­ing, study­ing, and cul­ti­vat­ing my cre­ativ­ity in 2010.  As part of this, I put together a list of books about cre­ativ­ity that I plan to read this year.  One of the books I listed was Patri­cia Ryan Madson’s Improv Wisdom. […]

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Voices: Bob Gilbreath

This episode of Voices fea­tures a con­ver­sa­tion with Bob Gilbreath, Chief Mar­ket­ing Strate­gist at Cincinnati’s Bridge World­wide, one of the world’s largest global dig­i­tal ad agen­cies.  He is also the author of the book The Next Evo­lu­tion of Mar­ket­ing, Con­nect with Your Cus­tomers by Mar­ket­ing with Mean­ing.  The book exam­ines ways to make mar­ket­ing more […]

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SummitUp Preview Podcast — Artie Isaac

Sum­mitUp is a social media con­fab that will be held at Wright State Uni­ver­sity in Day­ton, Ohio on Octo­ber 20th, 2009.  One of the many tal­ented speak­ers who will be pre­sent­ing at the event is Artie Isaac.  Artie will deliver one of the morn­ing keynotes — speak­ing on the topic of social media and creativity. […]

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SummitUp Preview Podcast — Kevin Dugan

When it comes to social media exper­tise, Kevin Dugan is as good as it gets.  The guy is a mar­ket­ing rock star.  Kevin has TWO blogs, (Strate­gic Pub­lic Rela­tions and The Bad Pitch Blog) in the Ad Age Power 150.  He is the Direc­tor of Mar­ket­ing at Empower Media Mar­ket­ing, the orga­nizer of the Cincy […]

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