Speed 2

Last Octo­ber I attended a stu­dent pre­sen­ta­tion at the Uni­ver­sity of Day­ton enti­tled Speed Mar­ket­ing.  The event fea­tured sev­eral groups of stu­dents deliv­er­ing 5 minute pre­sen­ta­tions on the lat­est and great­est trends in the world of mar­ket­ing.  The event was won­der­ful.  The stu­dents did a great job of pre­sent­ing the infor­ma­tion in a highly impact­ful and very con­cise fash­ion.  The con­cepts were extremely rel­e­vant, the pre­sen­ta­tions solid, and the stu­dents did a fan­tas­tic job of pro­vid­ing new insights to the audience.

Fol­low­ing the event I was inter­viewed by Mau­reen Schlangen, from the Uni­ver­sity of Day­ton.  To my ple­sant sur­prise her arti­cle con­tain­ing some of that inter­view was fea­tured in the lat­est edi­tion of Day­ton Busi­ness Leader, a pub­li­ca­tion pro­duced by UD’s Busi­ness School.  The arti­cle did a great job of describ­ing the event and the value that the stu­dent deliv­ered to all of those who attended.  Here is a link to the online pub­li­ca­tion,  or a link to the PDF file, if you would like to read the arti­cle, or any of the oth­ers that are in the mag­a­zine.  The Speed Mar­ket­ing arti­cle is on page 17.  Thank to Mau­reen for ask­ing me for my feed­back and includ­ing it, and a pic­ture, in the article.

UD recently announced that it is putting on a sequel to the orig­i­nal event.  Unlike most sequels, this one may even be bet­ter than the orig­i­nal.  Top­ics for the event include:

* E-Mail Cam­paigns: Best Prac­tices and Appli­ca­tions
* Search Engine Mar­ket­ing and Opti­miza­tion: Best Prac­tices and Appli­ca­tions
* Blog­ging to Con­nect­ing to Research
* Face­book: A Space for your Orga­ni­za­tion and Brands?
* LinkedIn: Should You or Shouldn’t You?
* Twit­ter: What the Heck Is It, and How Can Orga­ni­za­tions Use It?
* Mobile: It’s Here
* Ning Ning Ning For Mar­ket­ing
* Look Who’s Talk­ing Dot Com

The event will be held  from 11:45 a.m. to 1:30 p.m. Wednes­day, March 25 at the Day­ton Rac­quet Club. Admis­sion is $15.  I plan on attend­ing, and hope that you choose to do the same.  Go here for more infor­ma­tion or to reg­is­ter for the event.