Today I am addressing the Dayton Chapter of The Public Relations Society of America on the topic of blogging, podcasting, video, and other forms of content creation. With all of the hype surrounding Facebook, Twitter, and other social networks, it is important to remember the power that these tools can deliver. I view these […]
PRSA Dayton PReSentAtion
The Talking Blog

My kids watch a cartoon on PBS about a talking dog named Martha. It turns out the dog ate some alphabet soup and through the magic of television, learned how to speak English. However, to the dismay of my children, this post is about talking blogs – not dogs. Thanks to BuzzVoice, my blog can […]
Summing Up SummitUp

Yesterday I got to celebrate my birthday by having my very own social media conference – SummitUp. I highly recommend this as a way to celebrate your next birthday. (actually this was purely coincidence, but a nice one none the less.) The day was simply amazing. To give you an idea of how well things […]
SummitUp

For my birthday this year, I am getting something really cool – a social media conference right here in Dayton. “Yea, Just what I always wanted, a conference!” No, the conference was not put on for that reason, but it is a nice coincidence. The event is called SummitUp, it will take place on October […]
Sharpen The Saw

Habit 7: Sharpen the Saw Sharpen the saw is the last of Covey’s 7 habits. (There actually is an 8th Habit, but that is another book, and perhaps another post.) Sharpen the Saw is the habit of personal renewal. The metaphor of “sharpening the saw” is simple – It is counterproductive to spend all of […]
Synergize

Habit 6: Synergize Synergy is where all of the previous habits come together. It is the payoff. To quote Stephen Covey “Synergy is the highest activity in all of life.” “The essence of synergy is to value the differences.” By doing so, the human gift of creativity can be levered to produce new and exciting […]
Seek First to Understand

Habit 5: Seek First to Understand, Then to be Understood Habit 5, Seek First to Understand, Then to be Understood, is a continuation of Habit 4, Think Win/Win. It is the idea that to truly think win/win, one must start with listening. Thus the idea that one should seek first to understand, then to be […]
The Seven Habits of Highly Effective Social Media – Think Win/Win

Habit 4: Think Win/Win Think Win/Win is the first of 3 outwardly focused habit Covey presents in his book, The Seven Habits of Highly Effective People. These are known as habits of interdependence. These habits are designed to build lasting and meaningful relationships with other people – relationships that are mutually beneficial, based on principles, […]
The Seven Habits of Highly Effective Social Media – First Things First

Habit 3: First Things First This habit is a critical one, and one that gets a lot of attention. Before we delve into First Things First, let’s take a step back to place this habit in the proper context. Covey’s first three habits are described as habits of independence. They are introspective in nature. When […]
The Seven Habits of Highly Effective Social Media – Begin With The End In Mind

Habit 2: Begin With The End In Mind Covey’s second habit, “Begin With The End In Mind” deals with imagination, conscience, self-awareness and leadership. This habit is based on the premise that in life, all things are created twice. There is the mental creation, or the vision, and then the actual creation, the fruits of […]