Habit 6: Synergize Synergy is where all of the previous habits come together. It is the payoff. To quote Stephen Covey “Synergy is the highest activity in all of life.” “The essence of synergy is to value the differences.” By doing so, the human gift of creativity can be levered to produce new and exciting […]
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Isaac Newton and the Future of Marketing
Last year I wrote this post as part of my ongoing series The Physics of Markeitng. The post discussed ways that Newton’s Law of Gravity might pertain to marketing. There were some excellent comments about the post and it has actually led me to think differently about the marketing — past, present, and future. Particularly, […]
In One Word
On a recent shopping trip to the mall, I was walking past store after store thinking to myself “If I had to use one word to describe (insert name of retail store) what would it be. For some, it was easy to do. For others, not so much. From a marketing standpoint, this was an excercise […]
More Blood…
Not all blood is the same. Yes blood is red and carries oxygen throughout your body, but blood has different characteristics or types. As a result, there are sometimes issues with compatability. Your blood may or may not be able to function properly in another human being, depending on your respective blood types. There are […]
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