Marketing 4Me

Marketing 4Me

A couple weeks back I wrote a blog post about something I called the Me3 model for marketing.  This model was built around the idea that marketing involves 3 broad area of concern – message, medium, and measurement. In the time since, I have found it to be a very useful way to approach marketing, particularly as it pertains to helping me determine where clients need my help.  Still, as I was preparing to present …read more

Bring Google Fiber to Dayton

Google is looking to conduct an experiment where they  will provide ultra high speed broadband internet to a community in the United States.  Here in Dayton, a group has organized a campaign to bring this project to Dayton.  I love the idea, and thought I would do my part to support the cause.  The group, which includes both for-profit and non-profit organizations in the region has a web site – http://averageandawesome.com that has some fun …read more

me3

me3

I find visual models to be a useful way to organize thoughts and explain concepts.  I developed the following model as a way to understand the needs that my company addresses for our clients as well as the services we offer to address those needs.   This also helps me to educate clients on the various ways that we can help them.  For now I termed it the me3 model, taken from the first two …read more

Knock, Knock, Knock!

KnockKnockThumb

When you hear that bang on the door of life, it is important to check it out. Sure there are a fair share of times when you pull the door open to find nobody on the porch, but every now and again something special is waiting on the other side of the door. Why am I talking about doors? Well that is my not so subtle way of announcing that I am making a career …read more

2010 by the Numbers

2010

One of the best things I discovered in 2009 was Nike+. The ability of this tool to track and then present data about my running thoroughly captivates me.   It actually makes running interesting. How far? How fast? How often? How can I do better?  Every time I run, Nike+ is adding insight to all if these questions and more. So in 2010 not only will I be using Nike+ to help me train for …read more

2009 – The Highlight Reel

2009

2009 was an amazing year for me.  I decided I would end the year with a blog post version of my highlight reel for the year.   Life has its share of ups and downs, but I feel like I get a lot more good than bad every day.  For that I am grateful.  It seems like nearly every day had some serendipity.  Here are some of my favorites: I completed my first 5k and …read more

Social Media In Crisis

crisis

Yesterday I was asked by my friend and former colleague Natasha Baker to help with a video project for Sinclair Community College.  I was interviewed and the video will be used with videos of other respondents in an upcoming presentation to academic leaders from around the country.   I was asked to answer a question about the role of social media in academic institutions, particularly in crisis situations.   While this is not precisely what I said …read more