The Physics of Marketing — Snell’s Law

Snellius

Wille­brord Snel­lius saw the light.  Well actu­ally he saw the light do funny things, and then went on to describe why it was so.  The out­put was Snell’s Law, which describes how light trav­els at dif­fer­ent speeds through dif­fer­ent sub­stances.  Ever won­der why that drink­ing straw looks dif­fer­ent in the glass of water than it …read more

Bring Ideas to Life

Look­ing for that break­through idea? Try­ing to flush out the cre­ative gems located deep within the recesses of your brain? Try­ing to invent the great­est thing since the great­est thing since sliced bread? Try using bubbl.us. This free, online mind-mapping tool is a great way to bring your ideas closer to life. The tool allows …read more