Opt In Funding

optinfunding

School funding is a big problem in Ohio.  For as long as I can remember there has been a system that relied on the passage of levies district by district every year or two.  Those districts that regularly pass levies have money, and those that don’t pass levies struggle.  One problem with this system is …more

odd man out

spade

Looking for a fun exercise to get your creative juices flowing.  Try Edward De Bono‘s odd man out exercise.  It is simple, fun, and as my friend Artie Isaac would say, it is a great way to “exercise your creative pet.” Start by going to a random word generator site like this one.  Take the …more

Surprise, Surprise, Surprise

surprise

Would you like to be more creative?  Here is a simple 3 step technique for getting your creative juices flowing from the man who wrote the book on Creativity, Mihaly Csikszentmihalyi. Try to be surprised by something everyday. Try to surprise someone every day. Write down what surprised you and how you surprised others. These …more

5 Reasons to Join Dayton Marketing Community

5reasons

If you are a marketing professional living or working in the Dayton, Ohio area, I want to encourage you to join a social network I created – Dayton Marketing Community. The site is constantly evolving, and new members are joining every day.  There are so many reasons why you should join.  Here are 5: Find …more

What’s the big idea?

bigideabreakfast1

Recently some members of the Dayton Marketing Community met up for the 1st (of what will hopefully be many) Big Idea Breakfast – something I thought up a few days prior while writing my morning pages.   The concept for the event was as follows: This meeting is part networking part innovation part caffeination part collaboration …more

The Physics of Marketing – Snell’s Law

Snellius

Willebrord Snellius saw the light.  Well actually he saw the light do funny things, and then went on to describe why it was so.  The output was Snell’s Law, which describes how light travels at different speeds through different substances.  Ever wonder why that drinking straw looks different in the glass of water than it …more

If I Was In Charge of… City Life Sculptures in Dayton

For the second year in a row the City of Dayton, along with the Downtown Dayton Partnership, has brought in 20 of the magnificent bronze sculptures sculptures of J. Seward Johnson.  The sculptures are extremely lifelike.  They depict people, sometimes accompanied by animals and props, going about daily life in the city.  The detail is …more