The March Madness Myth

I recently read in the Day­ton Busi­ness Jour­nal that accord­ing to a recent study con­ducted by a Chicago based con­sult­ing firm, March Mad­ness costs companies$1.7 Bil­lion. Really? Does any­one really believe this to be the case. I don’t. I sup­pose if we all still worked on assem­bly lines, and then spent the day mind­lessly consuming […]