Tag Archives | Message

Marketing 4Me

A cou­ple weeks back I wrote a blog post about some­thing I called the Me3 model for mar­ket­ing.  This model was built around the idea that mar­ket­ing involves 3 broad area of con­cern — mes­sage, medium, and mea­sure­ment. In the time since, I have found it to be a very use­ful way to approach marketing, […]

Read full story Comments { 0 }

me3

I find visual mod­els to be a use­ful way to orga­nize thoughts and explain con­cepts.  I devel­oped the fol­low­ing model as a way to under­stand the needs that my com­pany addresses for our clients as well as the ser­vices we offer to address those needs.   This also helps me to edu­cate clients on the […]

Read full story Comments { 1 }

Go Ahead, Make My Day

Yes­ter­day, I received an email mes­sage from a co-worker.  It was only a cou­ple sen­tences in length.  In essence it said “nice job.”   I was sur­prised by how good it felt to sim­ply hear some­one else say “thanks for doing what you do, because it is impor­tant and mak­ing an impact.” It could not have […]

Read full story Comments { 0 }