MKTFYI is a periodic podcast produced by Kevin Dugan and yours truly, David E. Bowman where we chat and riff on the world of marketing. Being late December, we came up with the very original idea of looking back and reviewing marketing in the year 2010. We even talked special guest Pete Blackshaw, CMO of […]
MKTFYI – The Pilot Episode
About two years ago Kevin Dugan and I were talking over a cup of coffee in Mt. Adams in Cincinnati. We were chatting about all things nerdy, marketing happenings, community events, and sharing other miscellaneous tidbits of knowledge. We had so much fun just talking and riffing that day, and at the end of our […]
The Physics of Marketing – Snell’s Law
Willebrord Snellius saw the light. Well actually he saw the light do funny things, and then went on to describe why it was so. The output was Snell’s Law, which describes how light travels at different speeds through different substances. Ever wonder why that drinking straw looks different in the glass of water than it […]
The Physics of Marketing – Huygens’ Principle
You would think that if you did something like discover the rings of Saturn, discover Saturn’s largest moon – Titan – and then go on to invent and patent the first pendulum clock, that you would be a household name. Now assume you not only did all those things, AND also collaborated with Robert Hooke, […]