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Greater Taters

Saturday afternoon. Approved list in hand, dad (me) is off to the grocery to get the family some food for the week. Fruit – check. Milk – check. Bread – check. Ooo – look at that!  The product that will make dad the hero of dinner time to my wife and kids – Tater Tots […]

More Blood…

Not all blood is the same.  Yes blood is red and carries oxygen throughout your body, but blood has different characteristics or types.  As a result, there are sometimes issues with compatability.  Your blood may or may not be able to function properly in another human being, depending on your respective blood types.  There are […]

The Physics of Marketing – Newton’s Theory of Color

It never occurred to me that someone invented the color wheel, but in fact Isaac Newton did just that and more with his Theory of Color.  Newton used prisms to show that white light was actually made by a combination of the “ROY G BIV” colors of the rainbow.  At that time there were varying […]

The Physics of Marketing – Ideal Gas Law

If you have ever climbed up a mountain, you know that it is much colder at the top than at the bottom. Have you ever wondered why? Well it is because the atmospheric pressure is much lower than if you were at sea level. There is simply less atmosphere above you. This relationship between pressure, […]