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Greater Taters

Saturday afternoon. Approved list in hand, dad (me) is off to the grocery to get the family some food for the week. Fruit – check. Milk – check. Bread – check. Ooo – look at that!  The product that will make dad the hero of dinner time to my wife and kids – Tater Tots […]

I Hate Shirt Pins

Earlier this evening I took the family to the mall to hunt down some deals.  Daddy needed to score some new threads, preferrably discount threads.  Well, that part of the trip was a success.  I managed to get 5 new dress shirts – nice ones – for under $50 bucks.  Not bad right? So then […]

The Physics of Marketing – Newton’s Theory of Color

It never occurred to me that someone invented the color wheel, but in fact Isaac Newton did just that and more with his Theory of Color.  Newton used prisms to show that white light was actually made by a combination of the “ROY G BIV” colors of the rainbow.  At that time there were varying […]

The Physics of Marketing – Simple Harmonic Motion

Think of a pendulum steadily swinging from side to side and you are visualizing Simple Harmonic Motion. From children on play gound swings to highly skilled engineers, simple harmonic motion surrounds us. It involves the give and take between potential and kinetic energy. In the example of the pendulum this would be height and speed. […]