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Knock, Knock, Knock!

When you hear that bang on the door of life, it is important to check it out. Sure there are a fair share of times when you pull the door open to find nobody on the porch, but every now and again something special is waiting on the other side of the door. Why am […]

Snow Job

I heard a great story by Jeff Brady on NPR while on the way home yesterday.  It was about the work of two researchers from Dartmouth who found it odd that ski resorts seemed to report more snowfall than surrounding areas and and steeper increases in snow amounts on weekends.  They also found that resorts […]

2009 – The Highlight Reel

2009 was an amazing year for me.  I decided I would end the year with a blog post version of my highlight reel for the year.   Life has its share of ups and downs, but I feel like I get a lot more good than bad every day.  For that I am grateful.  It […]

Social Media In Crisis

Yesterday I was asked by my friend and former colleague Natasha Baker to help with a video project for Sinclair Community College.  I was interviewed and the video will be used with videos of other respondents in an upcoming presentation to academic leaders from around the country.   I was asked to answer a question about […]

Dead Cat Marketing

Suppose your business sells something to a customer.  Following the sale, you gather no information about them.  Instead you send the customer out the door and off into the universe, hoping they will come back again someday.  In the time that follows, you make no direct or indirect attempt to determine if the customer is […]

Trick or Treat

With Halloween just one day away, Trick or Treat is definitely on the brain.  So in the spirit of the season ask yourself this question.  Metaphorically speaking, what are you giving your customers these days? Tricks or Treats?  If you are offering treats, are they like those old, stale, home-made popcorn balls or are they […]

Summing Up SummitUp

Yesterday I got to celebrate my birthday by having my very own social media conference – SummitUp.  I highly recommend this as a way to celebrate your next birthday.  (actually this was purely coincidence, but a nice one none the less.)  The day was simply amazing.  To give you an idea of how well things […]

SummitUp Preview Podcast – Artie Isaac

SummitUp is a social media confab that will be held at Wright State University in Dayton, Ohio on October 20th, 2009.  One of the many talented speakers who will be presenting at the event is Artie Isaac.  Artie will deliver one of the morning keynotes – speaking on the topic of social media and creativity. […]

SummitUp Preview Podcast – Kevin Dugan

When it comes to social media expertise, Kevin Dugan is as good as it gets.  The guy is a marketing rock star.  Kevin has TWO blogs, (Strategic Public Relations and The Bad Pitch Blog) in the Ad Age Power 150.  He is the Director of Marketing at Empower Media Marketing, the organizer of the Cincy […]

SummitUp Preview Podcast – Chris Brogan

Chris Brogan is co-author of the amazing book Trust Agents, founder of the popular new media conference PodCamp, President of New Marketing Labs, energetic public speaker, blogger, podcaster, world traveler, aspiring rap star, and one of the many talented professionals who will be appearing at SummitUp – a social media confab, October 20th, at Wright […]