Tag Archives | Social Networking

Free Puppies

One thing that makes social media so attrac­tive to busi­nesses is the per­ceived price — Free.  Sure access to most social media chan­nels is free, but social media tends to be free in the same way a “Free Puppy!” is free.  The real costs come after you assume own­er­ship.  Just like the free puppy, social […]

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Friends

Noted sales author Jef­frey Git­o­mer stated the value of friends like this.  “All things being equal, peo­ple want to do busi­ness with their friends.”  “All things being not so equal, peo­ple STILL want to do busi­ness with their friends.”  “Con­nect­ing is all about your friend­li­ness, your abil­ity to engage, and your will­ing­ness to give value […]

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