Drawing Attention

TheBackOfTheNapkin

They say a picture is worth a thousand words.  If that is the case, Dan Roam’s book The Back of the Napkin is easily worth a million.  The book is dedicated to teaching professionals to use simple drawings to visualize problems and their subsequent solutions.  I once had a boss, Brian Montgomery, who was the …more

Marketing 4Me

Marketing 4Me

A couple weeks back I wrote a blog post about something I called the Me3 model for marketing.  This model was built around the idea that marketing involves 3 broad area of concern – message, medium, and measurement. In the time since, I have found it to be a very useful way to approach marketing, …more

me3

me3

I find visual models to be a useful way to organize thoughts and explain concepts.  I developed the following model as a way to understand the needs that my company addresses for our clients as well as the services we offer to address those needs.   This also helps me to educate clients on the …more

Creativity

creativitythumb

One of the things I resolve to do in 2010 is to devote substantial amounts of intentional effort towards the development of my creativity. I view creativity as a personal strength, and I think it makes sense to spend considerable time enhancing this asset.  Inspired by my friend Artie Isaac, I am going to engage …more

Voices – Episode 8: Artie Isaac

Artie Isaac Voices

In this episode of Voices, I speak with Artie Isaac – marketing strategist, founder of Young Isaac, and professor at The Ohio State University and Columbus College of Art and Design.  Among other things, Mr. Isaac teaches MBA students at The Ohio State University how to be more creative. According to Artie Isaac, creativity is …more

 

Voices – Episode 7: Elizabeth Riley

lizmikeriley-jpeg-image-200x200-pixels

Elizabeth Riley is one of the most well connected people I know.  She knows how to network; she knows people; and she knows what it takes to run a small business.  Elizabeth and her husband Michael own the West Carrollton based business, Insignia Signs. In a time and place where the business climate is difficult …more

 

Guiding Growth

Aileron

For my money, the best regularly scheduled networking event in Dayton is the Dayton Chamber Breakfast Briefing.  Month after month, the series delivers top notch speakers, attracts a great cross section of community leaders, and offers a chance to break bread and sip coffee while enjoying the picturesque view from the top of the Kettering …more