Today I am addressing the Dayton Chapter of The Public Relations Society of America on the topic of blogging, podcasting, video, and other forms of content creation. With all of the hype surrounding Facebook, Twitter, and other social networks, it is important to remember the power that these tools can deliver. I view these […]
MKTFYI – The Pilot Episode
About two years ago Kevin Dugan and I were talking over a cup of coffee in Mt. Adams in Cincinnati. We were chatting about all things nerdy, marketing happenings, community events, and sharing other miscellaneous tidbits of knowledge. We had so much fun just talking and riffing that day, and at the end of our […]
Voices – Patricia Ryan Madson
Not long ago I announced that I was going to spend a lot of time reading, studying, and cultivating my creativity in 2010. As part of this, I put together a list of books about creativity that I plan to read this year. One of the books I listed was Patricia Ryan Madson’s Improv Wisdom. […]
Voices: Bob Gilbreath
This episode of Voices features a conversation with Bob Gilbreath, Chief Marketing Strategist at Cincinnati’s Bridge Worldwide, one of the world’s largest global digital ad agencies. He is also the author of the book The Next Evolution of Marketing, Connect with Your Customers by Marketing with Meaning. The book examines ways to make marketing more […]