Visual learners check out this great illustration from David Armano of Logic + Emotion portraying brand loyalty. So simply displayed. so easy to understand. So hard, seemingly, for most to achieve.
David also created this brilliant picture, describing the shift from the classic (and dying) marketing funnel approach to the emerging idea of the Marketing Spiral – a more cyclical, organic approach to marketing.
Check out more of David Armano’s work on his blog Logic + Emotion. The guy is freaking brilliant.