As a business development professional at ExactTarget, Ali Margello partners with marketers and agencies of all sizes to help them optimize their digital marketing efforts through the effective use of email, SMS, voice, and related social media platforms. In addition to traditional sales developments, Ali works closely with several Industry partners and Associations (American Marketing Assoc, Cincy Ad Club, The Circuit) to develop successful strategies for marketing professional organizations.
Ali is also one of the many talented professionals who will be speaking at SummitUp, a social media confab, October 20th, 2009 at Wright State University in Dayton, Ohio. In this podcast, Ali previews her SummitUp presentation. Give a listen, and then visit http://summitup.org and register for this exciting event.
