One of the things I resolve to do in 2010 is to devote substantial amounts of intentional effort towards the development of my creativity. I view creativity as a personal strength, and I think it makes sense to spend considerable time enhancing this asset. Inspired by my friend Artie Isaac, I am going to engage […]
odd man out
Posted on November 6, 2009 //
Looking for a fun exercise to get your creative juices flowing. Try Edward De Bono‘s odd man out exercise. It is simple, fun, and as my friend Artie Isaac would say, it is a great way to “exercise your creative pet.” Start by going to a random word generator site like this one. Take the […]
What’s the big idea?
Posted on March 20, 2009 //
Recently some members of the Dayton Marketing Community met up for the 1st (of what will hopefully be many) Big Idea Breakfast – something I thought up a few days prior while writing my morning pages. The concept for the event was as follows: This meeting is part networking part innovation part caffeination part collaboration […]
Create Something Everyday
Posted on February 4, 2009 //
One of the best things about writing a blog is that it connects you to new people and new ideas, both of which can have a profound effect on your life. Let me share an example of this with you. Through writing this blog, I had the opportunity to meet and do a Podcast with […]
Voices – Episode 8: Artie Isaac
Posted on September 12, 2008 //
In this episode of Voices, I speak with Artie Isaac – marketing strategist, founder of Young Isaac, and professor at The Ohio State University and Columbus College of Art and Design. Among other things, Mr. Isaac teaches MBA students at The Ohio State University how to be more creative. According to Artie Isaac, creativity is […]
The Physics of Marketing – Newton’s Theory of Color
Posted on September 5, 2008 //
It never occurred to me that someone invented the color wheel, but in fact Isaac Newton did just that and more with his Theory of Color. Newton used prisms to show that white light was actually made by a combination of the “ROY G BIV” colors of the rainbow. At that time there were varying […]