MKTFYI is a periodic podcast produced by Kevin Dugan and yours truly, David E. Bowman where we chat and riff on the world of marketing. Being late December, we came up with the very original idea of looking back and reviewing marketing in the year 2010. We even talked special guest Pete Blackshaw, CMO of […]
MKTFYI – The Pilot Episode
Posted on October 26, 2010 //
About two years ago Kevin Dugan and I were talking over a cup of coffee in Mt. Adams in Cincinnati. We were chatting about all things nerdy, marketing happenings, community events, and sharing other miscellaneous tidbits of knowledge. We had so much fun just talking and riffing that day, and at the end of our […]
The Front Line
Posted on February 17, 2010 //
After the Superbowl I spent an hour watching the new CBS program Undercover Boss. The show featured the CEO of the company Waste Management posing as a new hire for the company in numerous front line service jobs. He picked up litter on a hillside, helped manage traffic at a landfill, cleaned portable toilets, and […]
Knock, Knock, Knock!
Posted on January 15, 2010 //
When you hear that bang on the door of life, it is important to check it out. Sure there are a fair share of times when you pull the door open to find nobody on the porch, but every now and again something special is waiting on the other side of the door. Why am […]
2010 by the Numbers
Posted on January 1, 2010 //
One of the best things I discovered in 2009 was Nike+. The ability of this tool to track and then present data about my running thoroughly captivates me. It actually makes running interesting. How far? How fast? How often? How can I do better? Every time I run, Nike+ is adding insight to all […]
Summing Up SummitUp
Posted on October 21, 2009 //
Yesterday I got to celebrate my birthday by having my very own social media conference – SummitUp. I highly recommend this as a way to celebrate your next birthday. (actually this was purely coincidence, but a nice one none the less.) The day was simply amazing. To give you an idea of how well things […]
SummitUp Preview Podcast – Artie Isaac
Posted on October 14, 2009 //
SummitUp is a social media confab that will be held at Wright State University in Dayton, Ohio on October 20th, 2009. One of the many talented speakers who will be presenting at the event is Artie Isaac. Artie will deliver one of the morning keynotes – speaking on the topic of social media and creativity. […]
SummitUp Preview Podcast – Kevin Dugan
Posted on October 14, 2009 //
When it comes to social media expertise, Kevin Dugan is as good as it gets. The guy is a marketing rock star. Kevin has TWO blogs, (Strategic Public Relations and The Bad Pitch Blog) in the Ad Age Power 150. He is the Director of Marketing at Empower Media Marketing, the organizer of the Cincy […]
SummitUp Preview Podcast – Chris Brogan
Posted on October 14, 2009 //
Chris Brogan is co-author of the amazing book Trust Agents, founder of the popular new media conference PodCamp, President of New Marketing Labs, energetic public speaker, blogger, podcaster, world traveler, aspiring rap star, and one of the many talented professionals who will be appearing at SummitUp – a social media confab, October 20th, at Wright […]
SummitUp Preview Podcast – Lara Kretler
Posted on October 14, 2009 //
Lara Kretler, AVP and social media lead at Fahlgren Mortine Public Relations, is passionate about the strategic use of the social web. A career PR pro with both agency and corporate experience spanning more than 15 years, Lara brings over a decade of online community building and social media expertise to her public relations work. […]