About two years ago Kevin Dugan and I were talking over a cup of coffee in Mt. Adams in Cincinnati. We were chatting about all things nerdy, marketing happenings, community events, and sharing other miscellaneous tidbits of knowledge. We had so much fun just talking and riffing that day, and at the end of our […]
Time Change
Posted on March 13, 2010 //
First – the time change is stupid. Can’t we just move it 1/2 hour and stop the madness? And now… the rest of the story. The time change in Spring generally makes everyone really tired for a few days – particularly those of us who have to wake up early. It typically takes me about […]
The Physics of Marketing – Chaos Theory
Posted on August 1, 2008 //
Chaos Theory states that little things can mean a lot. For example, the wind created from a butterfly flapping its wings in the jungle could result in a tornado forming in Southwestern Ohio. Chaos Theory is why the weather can only be predicted for a few days out. There are so many variables that come […]
Dropping Some Knowledge – Money Quotes from John Moore
Posted on June 19, 2008 //
Looking for some advice on how to build a successful brand? Want to learn more about the importance of the customer experience? Check out this post from my friend John Moore. He lists “Money Quotes” from his book Tribal Knowledge – where he chronicles some of the wisdom he gleaned during his time at Starbucks. […]
People Protest Starbucks, Story Misses Point…
Posted on May 18, 2008 //
As reported in this story by the DBJ, there is a group of consumers upset with Starbucks. As the story outlines, the group is angry about the new logo that adorns Starbucks’ coffee cups. What is omitted from the story is the reason for the logo change. So, I thought I would take a few […]